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Advertising   Tags: 3393, 4393, 4399, adv, advertising, haayen, hamon_by_subject, kendrick, tai, temerlin  

Last Updated: Feb 7, 2014 URL: http://guides.smu.edu/advertising Print Guide RSS Updates

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This guide is designed to help students of SMU's Temerlin Advertising Institute with their secondary advertising research. Most sections of ADV 3393 will attend a library session that expands on this guide

I will update the guide as new resources become available. You can help me to make the guide more useful by sending me comments and suggestions

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