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STRA 5370: Strategic Managment: Research Resources

Company Resources

Industry Resources

Article Resources

1. Select topics from the industry reports above.

2. Find articles to support/refute.

3. Create your analysis.

Sample APA Citations

This example is based on APA 6th edition.  Check with your professor regarding the appropriate citation style for your course.

The following is an example of references on a reference page for the type of sources you will be using for this assignment. Examples of in-text references can be found in Citing Business Sources.


American Airlines Group, Inc. (2020). American Airlines Group, Inc. [Corporate structure]. Retrieved from

Clarence-Smith, L. and Knowles, T. (2020, June 6). Elon Musk ‘considers Bristol for new Tesla factory’. Times Newspapers Limited. Retrieved from Factiva database

FTSE Russell. (2020). Wireless telecommunications services [Industry profile].  First Research. Retrieved from Mergent Intellect database

Gale Group. (2020). Reinsurance Carriers. Encyclopedia of American Industries. Retrieved from Business Insights: Global database

Gambardella, A. (2020, April). Private equity, hedge funds, and investment vehicles in the U.S. [Industry outlook]. IBISWorld Industry Report 52599. Retrieved from IBISWorld database

Hoopfer E. (2020, April 15). Come and take it? Not so fast. Dallas Business Journal. Retrieved from

Morningstar Direct. (2019). Apple Inc. [Company profile]. Retrieved from Morningstar Direct database

Standard & Poor. (2020). Tesla, Inc. [Quick comps Operating statistics]. Retrieved from NetAdvantage database

Sysco Corporation. (2020, May 5). Sysco Corp CEO Kevin Hourican on Q3 2020 results -- earnings call transcript >SYY.  Retrieved from Factiva database

The NBA’s top earners. (2021, February/March). Forbes, Inc. Retrieved from Business Source Complete database

Thomson Reuters. (2020)., Inc. [Investment report]. Retrieved from Business Insights: Global database

Why Do I Need This Guide?

You are doing a strategic analysis of a company within an industry. This requires you to use high-quality research resources to investigate the company and industry in order to arrive at your conclusions. You will need to integrate financial, accounting, marketing and management sources. Start with the resources on this page.

Further Your Skills with Workshops

The one-hour, hands on  Moving Beyond Google for Business Research workshop focuses on effective and efficient use of the resources you will need to successfully complete your assignment.

Need a different time? If you have a group of 4 or more, we can add a session for you. Send your request to Ask a Business Librarian.